Close this search box.
Close this search box.

Genesco Elevates Merchandising Capabilities with Jesta’s Retail Platform

Genesco elevates merchandising capabilities with jestas retail platform press release

The Nashville-based specialty retailer makes the most of its inventory management software investment by upgrading to Jesta’s Vision Merchandising 18.0


MONTREAL, QC, CANADA (December 20, 2016) – Jesta I.S. Inc., a global leader in integrated ERP solutions for apparel, footwear and hard goods enterprises, announced today that Genesco Inc., a publicly owned retailer and wholesaler of branded footwear, headwear and apparel, has successfully upgraded its foundational retail inventory management platform to the latest version of Jesta’s flagship retail ERP system, Vision Merchandising 18.0.

Genesco initially deployed Vision Merchandising in 1998, when it was comprised of less than 500 stores, to support the firm’s exponential growth and empower users to work more efficiently. Today, the company operates more than 1,300 stores through various business segments, including Journeys, Johnston & Murphy, as well as the recently acquired Little Burgundy.

Arvind Gupta, COO of Jesta I.S. comments, “Genesco is an excellent example of Jesta’s long term commitment to our clients. The relationship we’ve built over the years has grown into a strong partnership that has driven the development of some of the most advanced retail capabilities currently available in the market. I’m happy to say that the upgrade was carried out successfully and I am looking forward to Genesco’s merchants leveraging the new and innovative inventory management capabilities available in Vision Merchandising 18.0. I am positive that it will help them stay ahead of the curve in the continuously evolving retail environment.”

To better serve its customers, Genesco relies on Jesta’s retail application to manage all core merchandising functions for apparel and footwear across most of its banners. This includes the ability to track all store brands in one system using different business units, as well as leverage the robust replenishment and stock optimizations modules. The new release enables the organization to optimize its stores’ space for more accurate inventory planning, adequate service levels, and minimum out-of-stocks on the shelves amongst other functionalities.

“Jesta I.S. is an important business and technology partner for Genesco,” says Rik Reitmaier, CIO, Genesco Inc. “They have always delivered on their promises, providing us with a rock-solid retail solution that helps maximize our competitive advantage in the marketplace. Vision Merchandising 18.0 does just that. Through this upgrade, we continue to rely on Jesta I.S. as our trusted business technology partner and advisor.”

The upgrade lays the foundation for future growth with holistic image management capabilities that will allow the retailer to leverage additional capabilities within the release, including mobile alerts and notifications, sophisticated price management, merchant’s tool box and advanced allocations features.

“To protect and extend the value of Genesco’s software investment, Jesta I.S. is committed to the ongoing support and enhancement of the Vision Merchandising solution,” says Moris Chemtov, President of Jesta I.S. “We look forward to continuously assisting in optimizing Genesco’s retail operations and increasing bottom-line profits.”

To discuss your technology needs and get a personalized demo of the Vision Merchandising solution, visit our Retail Management Suite

About Genesco Inc.

Genesco Inc., a Nashville-based specialty retailer, sells footwear, headwear, sports apparel and accessories in more than 2,800 retail stores throughout the U.S., Canada, the United Kingdom, the Republic of Ireland and Germany, principally under the names Journeys, Journeys Kidz, Shi by Journeys, Schuh, Schuh Kids, Little Burgundy, Lids, Locker Room by Lids, Lids Clubhouse, Johnston & Murphy, and on internet websites,,,,,,,,,,,,  and  The Company’s Lids Sports Group division operates the Lids headwear stores, the Locker Room by Lids and other team sports fan shops and single team clubhouse stores.   In addition, Genesco sells wholesale footwear under its Johnston & Murphy brand, the Trask brand, the licensed Dockers brand, G.H. Bass & Co., SureGrip, and other brands. For more information on Genesco and its operating divisions, please visit


Most Recent


Want to Learn More?

Skip to content